✈
Chesapeake Air Group
chesapeakeairgroup.com
Monthly Analytics Report — March 2026
Prepared by Jackson, Morin & Co. · April 1, 2026
Strong March performance — traffic and conversions both up month-over-month.
4,847 sessions · 67 charter inquiries · 1.38% conversion rate · Organic search up 24%
Mar 1–28, 2026
Total Sessions
4,847
+18.4%vs Feb 2026
Unique Visitors
3,291
+22.1%vs Feb 2026
Contact Form Submissions
67
+31.4%vs Feb 2026
Avg. Session Duration
2m 48s
+8.2%vs Feb 2026
Bounce Rate
38.2%
-4.1%lower is better
Conversion Rate
1.38%
+10.7%sessions → inquiries
Daily Sessions & Inquiries — March 2026
Sessions (blue) vs charter inquiry form submissions (green)
Sessions
Inquiries
Sessions by Week
Charter Inquiry Funnel
Site Visits
4,847100.0%
Service Pages Viewed
2,87659.3%
Contact Page
87618.1%
Form Started
1422.9%
Form Submitted
671.4%
↑ Conversion rate up 10.7% from February.67 charter inquiries received this month.
Top Pages by Traffic
PagePage ViewsAvg. TimeBounce Rate
Homepage
/
4,8471m 12s32%
Charter Services
/charter
2,3413m 44s28%
Helicopter Tours
/helicopter-tours
1,8764m 02s24%
About Us
/about
1,2432m 18s41%
Our Fleet
/fleet
9873m 31s35%
Contact & Booking
/contact
8762m 56s19%
Executive Transport
/executive-transport
6543m 14s31%
Aerial Photography
/aerial-photography
4322m 48s38%
Traffic Sources
Organic Search
1,842+24.1%
Direct
1,214+12.3%
Referral
728+8.7%
Social Media
534+31.2%
Paid Search
340+5.4%
Email
189-2.1%
Device Breakdown
Mobile
2,42450%
Desktop
1,93940%
Tablet
48410%
Visitor Geography
1
Hampton Roads, VA
1,45630%
2
Washington DC Metro
1,02021.1%
3
Richmond, VA
63113%
4
Outer Banks, NC
48510%
5
Virginia Beach, VA
3888%
6
Charlotte, NC
2916%
7
Other
57611.9%
Top Organic Search Keywords
KeywordClicksImpressionsAvg. Position
helicopter charter virginia3122,840#3.2
chesapeake bay helicopter tour2871,920#2.8
helicopter rides hampton roads2412,210#4.1
private helicopter dc1983,400#6.7
outer banks helicopter tour1761,580#3.9
corporate helicopter charter1541,240#5.2
newport news helicopter143890#2.1
aerial photography virginia1211,670#7.4
Data sourced from Google Analytics 4 + Google Search Console · April 1, 2026
Prepared by Jackson, Morin & Co. · jacksonmorinco.com